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[Remote] Product Manager, Social Media, Reputation, and Content
Note: The job is a remote job and is open to candidates in USA. Cardinal Health is a healthcare services and products company, and they are seeking a Product Manager for their Product & Solutions Marketing team. This role is responsible for enhancing the online presence and reputation of the Edgepark, US MED, and ADS brands through effective reputation management and social media content strategies.
Responsibilities
- Monitor and escalate customer reviews across digital platforms
- Draft thoughtful, brand-aligned responses that address concerns, highlight positive experiences, and improve the overall customer experience
- Respond to customers in a timely, professional, and empathetic manner
- Escalate complex or high-impact feedback to the appropriate internal teams for resolution
- Provide weekly reporting on feedback trends, response times, sentiment, and key metrics to support departmental goals
- Develop monthly social media content calendars for Edgepark, US MED, and ADS brands
- Collaborate with internal stakeholders to ensure alignment with marketing campaigns, brand guidelines, and seasonal priorities
- Project manage creative requests in HIVE, ensuring timely delivery of assets and approvals
- Leverage social media management tools to plan, schedule, publish, and track social media content performance across platforms
- Monitor and engage with social media comments/messages in alignment with brand tone and service guidelines
- Create and curate engaging and visually appealing social media content (text, images, short videos) in collaboration with the Sr. Manager, Product and Solutions Marketing and Creative team
- Track, measure, and analyze social media performance, engagement rates, sentiment, and audience growth across all brands
- Share actionable insights and recommendations to optimize content and engagement strategies
Skills
- Bachelor's degree in marketing, Communications, Public Relations, or related field (or equivalent experience) preferred
- 4-8 years of experience in social media management, community management, or online reputation management preferred; preferably in a multi-brand or healthcare environment
- Proven ability to manage content calendars and execute brand-aligned social media programs
- Strong creative skills with experience in developing social content (text, infographics, short form videos)
- Proficiency in social media management and monitoring tools like Sprout Social or equivalent
- Experience using project management platforms such as HIVE or similar workflow systems
- Ability and willingness to travel up to 15%
- Excellent written and verbal communication skills with a strong grasp of brand voice
- Strong project management and organizational skills, including experience with workflow/project tools like HIVE or equivalent
- Ability to analyze data and translate metrics into actionable recommendations
- Highly organized, detail-oriented, and adaptable to shifting priorities
Benefits
- Medical, dental and vision coverage
- Paid time off plan
- Health savings account (HSA)
- 401k savings plan
- Access to wages before pay day with myFlexPay
- Flexible spending accounts (FSAs)
- Short- and long-term disability coverage
- Work-Life resources
- Paid parental leave
- Healthy lifestyle programs
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