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[Remote] Global Marketing Associate
Note: The job is a remote job and is open to candidates in USA. Unilever is committed to becoming the world’s leading wellness organization, focusing on expanding its portfolio of Wellbeing and Lifestyle brands globally. The Global Marketing Associate will support the Global Brand Manager in executing product innovation and market expansion strategies, while also managing performance dashboards and competitive tracking.
Responsibilities
- Support Global Brand Manager in executing regional product innovation and renovation process for OLLY across Americas, Asia and European geographic clusters, from concept through to product launch in market.
- Support New Market Product and artwork asset compliance - work closely with creative design, regulatory, R&D, and legal TM to ensure in country requirements
- Support Global Brand Manager with new market expansion research, including product segmentation and category analysis
- Analyse data from primary and secondary sources, trends, social media, and eCommerce to extract key insights
- Build and Manage performance dashboards across the markets
- Responsible for building and maintaining global competitive tracking and innovation scorecard tool for internal as well as external
- Manage and track the global portfolio across markets - monitor product performance against sales targets and KPIs
- Support the development of compelling storytelling presentation and sell-in materials for brand and product initiatives
- Manage sample shipment and master data setup to ensure timely execution for ongoing innovation funnel and all markets
Skills
- Minimum 3 years of innovation or brand experience, ideally within VMS or other consumer products or foods business. Strong Interest in Health and Wellbeing, and or Vitamins & Supplements industry a must
- Experience working on innovation launches – familiar with research, claims development, and artwork development
- Strong project management skills with exposure on business cases, project timelines, and stage gate process
- Ability to mine cultural, socioeconomic and global category trends for inspiration and translate into meaningful insights to drive global innovation
- Comfortable with data, and able to leverage data to drive meaningful analysis and insights
- Entrepreneurial mindset, high sense of project ownership and proactivity; relentlessly industrious and resourceful
- Be comfortable working with a variety of stakeholders across functions, such as supply chain, finance, R&D, and marketing
- Experience working as part of international/global teams across preferred
- Ability to manage work schedule within international time zones is required
- Proficiency in MS Office (Word, Excel, PowerPoint, and Outlook) required; Numerator Insights, IRI preferred
- You are naturally curious and seek to understand unmet needs of consumers and white space opportunities of the market
- You have a meticulous eye for detail, and you love when things flow, when they don't, you're the first to notice and you figure out just how to get things back on track
- You are proactive, highly organized, self-driven and expect the best from yourself - you genuinely see the cup half full, even under pressure
- You like to solve problems, and you want to work as an integral part of a team that makes great things happen
Company Overview